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The Civil Budget. Ideas&design for advertising campaign

 

The Civil Budget is a project of the Kyiv City State Administration whose purpose is to involve Kyiv citizens in voting for projects for which are worthwhile to spend money from the city budget. Every citizen of Kiev had the opportunity to select 5 projects and vote for them. Based on the results of voting KCSA took a decision on the distribution of the public budget of Kiev.

Our task was to update the brand book, create a logo, key visual and 5 plots for the advertising campaign. In other words, in order to see, know and take part in the project, a creative was needed, and we gladly helped. The PUSH-K Solutions team enlisted to capture the visual part of this ad campaign.

Read more about how we managed the task on our blog.

 

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