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Audit of retail

Advertising agency PUSH-K Solutions conducted the audit of retail of brands lubricants for Castrol™. The main task was to research the market of lubricants in Ukraine.

By conducting detailed interviews with the staff of outlets and by fixing the shelves, our specialists prepared a report that included both quantitative market indicators and qualitative data for main oil brands represented in Ukraine.

Such research always helps marketers to make correct conclusions and fingd out effective solutions in strategic planning.

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